Hello, I'm Vicky.

I've worked in marketing for almost 20 years... but I only truly connected to my roles when I started supporting people making a positive impact. Then everything changed. My work went from a being a job to being a passion.

And that led me to found Make Your Difference: using my skills to bring together the right people to help you make a bigger impact with what you do.

My Story


CAREER HIGHLIGHTS: I've had some amazing experiences working in marketing for some well-known brands - running Lewis Hamilton's Fan Club, launching a UK-wide membership programme for The Body Shop, launching a customer engagement programme for Porsche UK, to name a few.

These days, supporting organisations who are making a positive difference is what gets me out of bed in the morning.


COMMUNICATIONS & CUSTOMER-CENTRIC: I have a passion for communications, started by my degree in modern languages and brought to life through my roles in customer experience and communications, added to by studying the psychology of what makes people tick.


MARKETING & MINDSET: As well as having achieved CIM and IDM post grad qualifications, I am a qualified coach with a postgrad qualification in Positive Psychology & Coaching Psychology. Now I combine my coaching, mindset and marketing skills to focus on helping mission-led organisations make their impact.


TRAINING EXPERIENCE: With a passion for learning, I enjoy running training courses, and am a guest lecturer for the Institute of Data and Marketing and have run training for The University of Portsmouth undergraduates.


LIFE BEYOND WORK: Outside of work, you can find me running after my two super-energetic, smiley children as well as working on my own health and wellbeing and learning.



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The latest from the blog

Podcast episode 12: Sleep well, feel well w/ Frances Taylor

Nov 04, 2021

Podcast episode 11: with Natalie Rockall, effective email marketing

Sep 02, 2021

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